Attracting & Keeping Clients: An Online Marketing Bootcamp For Accountants

Do you have a written down marketing plan for your firm? Are you active on social media and attracting your ideal clients? If you’re unsure how to do any of these, don’t worry, you’re not alone. The leads to loyalty bootcamp covers it all. In these practical and actionable sessions you’ll learn proven strategies, tactics, […]

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Minimalist marketing, get a brochure for your firm

I know you don’t have much time for marketing so I’ll make this quick!   I like minimalism in lots of areas of my life from music to material possessions. There’s something about paring something back to its essence that makes it both useful and attractive.   So it is with marketing. There have never […]

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Get to know Future Firm, crash Google Sheets, style guide and free brand checklist…

 I know you don’t have much time for marketing so I’ll make this quick! 1. Can I help? Often a simple approach works best in marketing. Digital marketing gives us endless data about clients and prospects yet there are still huge gaps in what we know about them.   A great way to find out […]

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When rude is polite, secret to SEO and the future of marketing

 I know you don’t have much time for marketing so I’ll make this quick!   1. Secret to SEO I’ve been doing SEO since before it had a name. In the early 2000s, there were some tricks you could use to move up the search engine rankings. But as Google became ubiquitous, it became clear […]

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Here’s a Google myth busted, formula for winning email and a sales fail!

I know you don’t have much time for marketing so I’ll make this quick! 1. Formula for a winning email You’ve heard of the 80/20 rule – how about the 40/40/20 rule for effective emails? The theory is that the formula for a winning email should be: 40% targeted list 40% compelling offer 20% copy […]

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