“Try before you buy” is a tried and true marketing technique. As an accountant, offering a free trial like apps do isn’t feasible. Likewise at Bizink, it’s hard to show the value we offer to accountants until after they sign up. This won’t show all of our automation features or customer service but here’s a […]
My regular readers will know I’m with David Ogilvy when it comes to where to get your marketing ideas: “Originality. The most dangerous word in the lexicon of advertising.” Do what has proven to work for others. But exactly who should you be stealing marketing ideas from? A trap I see a lot of firms […]
I’m sick of reading and writing C****-19 so that’s the last mention of it in this post. But due to “recent events”, I know many firms have seen client growth slow from March onwards. Some have churned more clients than they’ve won. So what should you do when you’re not growing client numbers? The answer […]
From all of us at Bizink, we’re wishing you a safe and happy holiday. Christmas Closedown. We’ll be having some downtime between Monday 23rd December and Monday 6th January so please be aware any enquiries may take longer to get answered. Watch our video to find out what we’ll be getting up to during the […]
Consistency beats creativity in marketing Is your marketing regular or occasional with big gaps in between? We see many firms do some good marketing but then get really busy (especially around tax time – your key selling season) and go quiet for months. It’s far better to do something every month, even if it’s not […]
I’d like to invite you to the biggest online marketing conference for accountants and bookkeepers – Month of Marketing 2017. Building on the success of last year’s event, Bizink has teamed up with Revolutionary Firm to bring you a month of free online events to take your marketing to the next level. Read on for an […]
You’re always telling clients about the importance of planning – but do you have a marketing plan? Most firms don’t and without one, your marketing is never going to achieve sustainable and predictable growth. In a webinar we’re running later this month, you’ll learn how to create a simple, focused marketing plan that will deliver the […]
Read More… from Webinar: create a simple, focused marketing plan for your practice
Leading provider of business management solutions in New Zealand and Australia, MYOB, has chosen Bizink as one of its three “Preferred Website Suppliers”. Of the three suppliers, Bizink is the only company that specialises in websites for accounting and bookkeeping firms. Simon Dennis, National Sales Manager, SME Solutions at MYOB explains why they sought to partner […]
Read More… from Bizink chosen as MYOB “Preferred Website Supplier”
We’ve chosen June as the Month of Marketing for accountants. Bizink has teamed up with Pricing Power to bring you 5 workshops, 4 Q&A sessions and a bunch of free resources so you can level up your marketing skills and grow your accounting firm. We’re covering the whole marketing journey from pricing and positioning through to […]