Use these emails to proactively reach out to businesses who do not know you yet. Send prospects a one-to-one email from your inbox, not from bulk email marketing software like MailChimp, as these people have not provided their permission yet. Adjust this template to suit you and remember to add your contact details.
Before sending this email to your contacts, please make sure to do the following:

1. Replace all text in highlighted font with your firm’s information
2. Make sure your logo and signature appear in the email
3. Revise any content to ensure it reflects your firm

Option 1 – General outbound email to get a call or a meeting

Subject line: Business idea that could improve your profitability by {X} in 6 months
— body of email—

Hi (first name)

I have a business idea to help (their business name) enhance its {profitability} (or insert another thing you can help them with)

This same concept has helped other businesses such as (Client X) (works best if they know the client you mention) improve their profitability by (X) in the last (6 months)

When do you have 10 minutes to hear my idea and see if it can work like it did for (Client X)?

Thanks,

(Your name)

Call us on (phone number) or email (email address) to find out more.

Option 2 – Niche outbound email to get a call or a meeting

Subject line: How we help (restaurants)like (Their Company Name)
— body of email—

Hi (first name)

I’m reaching out because {explain how you relate to them} (example: I saw your company online, we work with a lot of restaurant owners)

(Your firm name) has a service that will help your team at (their company name)

We’ve helped companies like yours {improve their profitability, become cashflow positive and secure funding} (or insert another thing you can help them with).

We do this by:

• Benefit/feature 1
• Benefit/feature 2
• Benefit/feature 3

Let’s explore how (Your firm name) can specifically help your business. Are you available for a quick call on (time and date)

Kind regards,

(Your name)

Call us on (phone number) or email (email address) to find out more.