I’m sure you know that blogging is a good idea for accounting firms (if not, you should definitely register for our free blogging webinar and find out). It keeps your site looking fresh, demonstrates your expertise and search engines love blogs. But in my experience, most firms struggle to consistently post content to their blog. The reasons […]
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Ultimate apps for accountants, bookkeepers and clients
We were delighted when Blake Oliver chose Bizink as one of his recommended apps. You can hear Blake discuss Bizink and several of the other apps on his list in Episode 35 of Heather Smith’s excellent podcast, Cloud Stories. “…so what they’ll do is automatically post draft blog posts into your site every week and […]
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Get blogs posts for a low monthly cost
There are many reasons why accounting firms should blog. Some of the most important would be: It helps your ranking in search engines like Google An active blog keeps your site fresh – good for when referrals are evaluating you Helpful content positions you as an expert, building trust and credibility with clients and prospects […]
Our most southerly client
In December, we launched a site for Keogh McCormack, an accounting firm based in Dunedin on the South Island of New Zealand. They take the title of our most southerly client at a latitude of -45.88 degrees. We love their site design which features an albatross, one of Dunedin’s many famous wildlife treasures, on the homepage. […]
Podcast Episode Two – Exiting your accounting firm the right way
Our guest is Brannon Poe of Poe Group Advisors. Their mission is help sellers successfully navigate the sale and maximize the value of their firm while minimizing risks and challenges. Having helped hundreds of accountants sell their firm or execute a succession plan, he has many insights on how you should exit your firm when the […]
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Turn your website into a lead generator
I guested on a webinar for Practice Ignition about getting leads from your accounting website. The webinar was recorded and is now on Vimeo if you’d like to check it out: You can see the slides here. About Practice Ignition Practice Ignition is software to manage your accounting practice that’s made by accountants. It allows […]
Podcast Episode One – Pricing for profit and kill the timesheet
In the first Bizink Podcast, our guest is Steve Major of Pricing Power and the Verasage Institute. Steve is a chartered accountant from Australia who sold his practice in 2006. He now helps other firms become more successful with value pricing central to the approach he advocates. It’s fair to say he’s not a fan of the billable […]
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US firm Pai CPA get a new site
In December, we launched a new site for Pai CPA who are headquartered in Charlotte, USA. There was a tight deadline but we managed to get the site live in 10 days. Managing Member Nesha Pai Singer had this to say: “Matt and his team at Bizink are revolutionary in making CPA’s look cool and […]
Free webinar – How to build a publishing culture at your accounting firm
Later this month, we’re running a free webinar with two of the leading content creators and marketers in the US accounting profession: Caleb Newquist of Going Concern and Brian Swanson of Flashpoint Marketing. They’ll be talking about how leading firms use publishing to differentiate themselves and win more business. The webinar is limited to 100 places […]
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